WHO WOULD BE THE AUDIENCE FOR MY MEDIA PRODUCT?

The video above is an interview with the actress who played my main character. She had to be put into the position of the character and make drastic alterations to her action to be suitable for the role for example, her American accent had to sound more British.

Despite having to only play the opening, she had an immense insight of the whole film so I asked her what kind of audience she thought my film is for.

• She talks about it attracting ethnic minorities as well as other races who are not a part of those kinds of things but there is a possibility that they might encounter the same issues.
• She also said that it may be suitable mostly for 16 to 25 year olds because it revolves around them and they are the kind of people to relate to them.
• She also talks about how it would be directed mainly to females but might be an "all rounder".

Kalea Erika was almost completely right in predicting the target audience for my film.
During my research and planning, I already decided that:

• Ethnic minorities yet other ethnic groups: Ethnic minorities might relate to the storyline; they might think that they are defined by their ethnicity and are restricted in society because of it and may therefore turn to crime.

• Females but might include males: Females may relate because the main character is female but also because it breaks a stereotype that only boys get into crime. However males may also relate to this because of the reason that they are stigmatised as the more aggressive in society.

• younger people aged 15-25: Again mainly young people between the ages 15-25 slightly younger than she predicted because I think that category can be more inclusive.

• People living in London: The location of my film is predominantly and repetitively in London and has a London base environment. They will be familiar with the environment and the surroundings.